Category Archives: Psychotactics
After all the hours of browsing and reading, patterns start to emerge.
And here is summary, as of today, the last of February, in the year 2013.
Before I fell in love with reading and writing on the internet, I was convinced that blogs were not for serious people. They were populated by young girls writing about popular things, like fashion and celebrities. I also learned that these bloggers, as they were called, make money – or to be more correct, they are given things. They are given things that represent the brands they mention in their blogs. I felt that I was obliged to consider this as non-real work, with non-real incomes.
That was five years ago. And of course I was wrong.
I worked at a telecom company in Sweden, and I started to find interest in things that happen at work. These were things related to people, and it was most interesting to see how the interactions between people, and the intrigues they created, had such a large impact on the actual business.
I stumbled upon Seth Godin’s blog. I realize now that I was not the first person to have done that, and I have been a follower since I found it. I read every post, they are always good, and sometimes they are both very good and spot on, giving me direct inspiration and renewed energy. Of course I highly recommend this blog.
And he has written books, too. I learned many things from Linchpin, and some I remember most vividly since they tend to follow me along, and cling to my mind. One wisdom is that fear is always there, trying to hinder you from doing your work, and it directly activates your lizard brain.
I also learned, again from Linchpin (but as I now understand, it emanates from Steve Jobs), that real artists ship. I try to follow this advice, but I assure you that it is sometimes difficult!
I work in a University (for one more month from today), and I have spent some time thinking about students and learning, and why nobody wants to be an engineer, and why everybody hates math. Then I saw the light. I found Stop Stealing Dreams, which was very refreshing, and I also sent the link to our Minister for Education. No, I did not receive any answer.
I continued searching, and here are some samples from my current favourites. These are blogs I regularly read, and sites I regularly visit.
Someone pointed me to this great talk by Neil Gaiman. It was embedded in a post on an equally great blog called The Story of Telling. You can find many thoughtful words there, often captured in compact and precise formulations, in posts with great imagery.
From time to time I visit the Zenhabits blog, and I always leave with some added wisdom and some interesting thoughts that I can relate to my work life as well as to more private experiences.
For the moment I read about how to write, especially on how to write fiction. I know that I cannot learn that craft from only reading, so I also commit to regular practice, and from time to time I emit some non-fiction posts as well.
For the moment I am listening to, and reading material from, a very interesting workshop from Psychotactics. It is actually free (for a limited time period), and I very much recommend it if you are interested in marketing. The workshop is called the Brain Alchemy Masterclass, and it explains (in a super-pedagogical and very entertaining way) why structure in marketing is critical to growing a business effectively. There may be a waiting list and the time period will expire, but here is a link with more information about the Brain Alchemy Masterclass.
I almost forgot. There is this great place called Box of Crayons. I subscribe to their Great Work Provocations, which means that I receive wise words every day, all for free, and all very helpful and encouraging. And I bought this book that helps persons to do More Great Work. And it helped a lot in my thinking and planning for a new job.
And some days ago I also discovered radio, in the form of a great site called On Being. I have downloaded material from there, and it has made my train journeys inspiring in a whole new kind of way.
I conclude with a thanks, to you who read this blog and this post. Even if they say that you should pursue your art and not think about making it for your readers, it is a lot more fun if there is someone on the other end of the line!